How much does a label influence what you taste? Would you recognise your favourite grape without seeing the bottle? And could the wine you confidently place in France actually come from somewhere else entirely?
Our Blind Wine Tasting puts your senses in charge, with seven mystery wines served with their identities concealed. With no labels, familiar producers or price tags to guide you, it’s a chance to discover what you really enjoy — and perhaps surprise yourself along the way.
Guided by one of Loki’s wine experts, you’ll learn how to look for clues in each glass. We’ll explore what colour, aroma, acidity, tannin and texture can tell you, helping you build a picture of the wine before making your guess. Expect helpful hints, lively discussion and the occasional theory that sounds wonderfully convincing until the bottle is revealed.
You don’t need an encyclopaedic knowledge of wine to take part. Whether you’re confidently naming grape varieties or simply deciding that a wine smells like your favourite fruit, every observation adds to the fun. Compare notes with your fellow tasters, question your first impressions and see which clues lead you in the right direction.
As the identities are revealed, we’ll explore the stories behind the bottles and what made each wine taste the way it did. Expect a few surprises, plenty of laughs and some new favourites you might never have chosen by looking at the label.
What to Expect at Our Blind Wine Tasting
- Taste seven mystery wines with their labels concealed
- Put your senses to the test in a relaxed and playful setting
- Learn a simple approach to tasting wine blind
- Look for clues in colour, aroma, flavour and texture
- Explore how acidity, tannin and body help distinguish different styles
- Make your guesses with helpful guidance from a Loki wine expert
- Compare impressions and theories with your fellow tasters
- Discover each wine’s identity and the story behind it
- Challenge your assumptions about grapes, regions and personal favourites
- Leave with more confidence in your palate and a few new discoveries
Seven Wines. Plenty of Possibilities.
Will that crisp white be Sauvignon Blanc, Albariño or something less familiar? Is the juicy red a Pinot Noir, a Gamay or a clever impostor? Does a richer style suggest a warm climate, or is there more to the story?
We’re keeping the line-up under wraps until the very end! You can expect a varied selection chosen to give you plenty to think about, with approachable clues and a few surprises to keep things interesting.
Who Should Join the Blind Wine Tasting?
- Curious wine drinkers who enjoy a little mystery
- Anyone keen to understand their own taste better
- Wine enthusiasts ready to put their knowledge to the test
- Beginners looking for a fun introduction to wine tasting
- Friends and couples who enjoy comparing notes
- Anyone who has ever chosen a bottle because they liked the label
- Those looking for a sociable afternoon with delicious wines and a few surprises
Event Details
When: 9th January 2027, 12pm
Where: Loki Great Western Arcade
Price: £40 per person
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